With over 20 years’ experience in the IT market, Russell has held several positions within APC by Schneider Electric. His current role is focused on North American market, helping APC by Schneider Electric solve business challenges for both end users and channel partners. He is actively involved with market research, emerging trends, and technology advancements. Russell works closely with APC by Schneider Electric’s R&D teams to ensure new offers are aligned with solving the real customer challenges seen in the marketplace today. Prior to his current role, he has held positions in sales, marketing, product management, and business development.