Data center directory firm Upstack has acquired Avail Partners LLC, a Seattle-based technology consulting firm.

Founded in 2012, Avail helps midmarket organizations strategically optimize their IT investments. The firm specializes in cloud economics, solution design, and vendor evaluation.

Terms of the deal were not disclosed.

Avail’s founders and managing partners, Dan Marsh and Scott Maurice, will join Upstack as partners. The Avail team will also join the company.

“Dan and Scott are highly respected business technologists whose tech advisory practice mirrors Upstack’s focus on helping clients solve real business problems through smarter technology investments,” said Christopher Trapp, founder and CEO of Upstack.

“Their approach to collaborating directly with CFOs to turn technology into a strategic advantage aligns perfectly with our mission to transform IT advisory into a more business-focused, outcomes-driven service.”

Marsh added: “We see joining Upstack as a strategic investment in scaling Avail’s consultative model. We’ll have greater ability to deliver innovative strategies and better results to our clients."

Upstack was launched in 2017 with the idea of enabling customers to find colocation space through a single source by aggregating and comparing multiple providers' offerings. Upstack operates a global database to help customers find available data center space, network capacity, and other services.

In 2021, the company secured $50 million in equity investment from Berkshire Partners, followed by $100m in financing from MidCap Financial and Morgan Stanley Private Credit. The company has been on a regular acquisition hunt since, acquiring three companies in 2024, six firms in 2023, 11 in 2022, and at least eight in 2021.

Upstack has been relatively quiet on the acquisition front in 2025, with Avail marking only its second deal of the year – though taking the total figure to at least 30 purchases since 2021.

In February, the firm acquired Arkansas-based V3 Technology Inc., an IT advisory firm.