UK mobile network operator EE has deployed a 4G mobile mast to the Isle of Skye, Scotland, via a helicopter.

The carrier confirmed the deployment this week, noting that the mast has been located among trees to minimize its visual impact on the natural surroundings.

EE said that the 4G tower is able to connect parts of Glen Bernisdale, Skeabost, Loch Snizort, Loch Niarsco, Loch Ravag, and large sections of the A850 and B885 roads.

The carrier names The Skeabost House Hotel, as one of the beneficiaries from its deployment.

According to EE, the mast was "heavily relied upon by residents and visitors during the recent bad weather caused by Storm Bert." The storm battered large parts of the UK last month, with winds hitting close to 70mph in some parts of the country.

EE's deployment of the tower takes its total network coverage to 98 percent of the population on the Isle of Skye.

"This new mast is part of our ongoing commitment to help close the digital divide and ensure that the benefits of reliable 4G connectivity are more widely felt by rural communities in every corner of the UK," said Greg McCall, chief networks officer at BT Group.

“The improved mobile coverage will benefit both residents and local businesses, as well as the many thousands of visitors the island welcomes each year. It also provides an important backup to landlines in case of an emergency.”

Rival network operator Virgin Media O2 previously deployed a 4G mast of its own to the Isle of Skye via helicopter.

The UK's network operators have pushed aggressively in recent years to boost rural mobile coverage across the country, as part of the Shared Rural Network (SRN) program.

The SRN is aimed at supporting some of the UK's most remote areas and is supported by the mobile industry and government to increase all operators’ 4G coverage to 90 percent of UK landmass and their aggregate coverage to 95 percent by 2027.

It's a £1 billion ($1.27bn) partnership between the four carriers and the UK government to deliver more reliable connectivity to the country's most remote locations.