Nicolás Cánovas

General Director, Latin America, AMD

Seasoned bilingual professional, with proven experience in marketing, sales and business development for the technology industry in Latin America. Experience includes strategy definition and execution for the retail, distribution channel and corporate segments. Deep knowledge in working with business partners (such as international/local OEMs) to develop and expand market, improving revenue and gross margins. Results oriented, excellent interpersonal and leadership skills and very good at creating/ developing new segments, businesses or innovative programs.