You qualify for a free enterprise pass if:

1) Your company is an enterprise with data-center needs

2) You, as an individual, are directly engaged, as a management or technical professional in planning, strategy, systems design, sourcing, purchasing, procurement, adoption, implementation, integration
and operations of an IT organization, data center or cloud services.

Individuals with business development/marketing/sales titles or job responsibilities representing vendors and industry supplier/service provider firms do not qualify for an enterprise pass, and should apply for a VENDOR pass.

You qualify for a free service provider pass if:

1) Your company is an owner/operator of:

a) Multi‐tenant co-location data center
b) Internet host, telecom provider, carrier hotel
c) Cloud IaaS/PaaS

2) You, as an individual, are directly engaged, as a management or technical professional in planning, strategy, systems design, sourcing, purchasing, procurement, adoption, implementation, integration
and operations of data center or cloud services.

Individuals with business development/marketing/sales titles or job responsibilities representing vendors and industry supplier/service provider firms do not qualify for a free service provider pass, and should apply for a VENDOR pass.

You qualify for a free advisory pass if:

1) Your company is a technical consultancy (architect, engineering, building/design / system integration) not a professional services firm.

2) Your firm is NOT engaged in, and does not earn revenues directly from, the selling or reselling of any products as a dealer, distributor or value-adder. You must not be engaged in sales/business development activity.

You need to purchase a vendor pass if your organisation provides technology, products or services to the data center sector and you, as an individual work in a senior management, marketing or business development role.