DatacenterDynamics, the West Coast’s longest-running data center transformation event series, will host its annual web-scale-focused conference at the San Jose Convention Center, July 19-20, 2016.

“Beginning in 2015, we directed this conference to internet-facing hyper-scalers,” says Bruce Taylor, EVP, DCD North America. “The infrastructure necessary to enable this class of internet-facing business is evolving rapidly, radically, even disruptively. We’re in the five-year trajectory of a 50 Zettabyte explosion of IP data growth within the IoT alone. That’s a primary disruptive and creative force for infrastructure design, build, and operate from the ground up and at all scales.”

The IoT’s natural extensions include wearable technology, VR/AR, bio-informatics, smart cities, industrial IoT, 3D print, drones, robotics, and connected driverless cars.

This year’s event will welcome over 1,200+ delegates from not only North America, but also significant contingents from Europe and China and the program will feature a heavyweight line-up of speakers including early global participation from Microsoft, Google, Baidu, Salesforce, eBay, Tencent, Alibaba, HPE, Intel, Dell, Oracle, Amazon and Cisco.

Building the Zettastructure

IoT forecasts suggest that by 2020 there will be over 25 billion connected devices creating 50ZB of data. That will require the creation of complex, automated infrastructure systems to deal with the growth challenge.

“The Zettastructure is the collective name that we are giving the infrastructure layers of hardware, software, facilities and networks that make up the software-defined data center ecosystem,” says George Rockett, CEO, DatacenterDynamics. “It’s so big that you have to think of it in the context of this planet’s hydrological system, just replace the H2O with I/O. It will consist of 5G mesh networks, trans-oceanic superhighways, data warehouses and an edge of devices and applications of all sorts.”

New format enables big conversations

The conference program has been designed to include all-conference plenary keynotes featuring some of the biggest names in the industry, followed by pre-lunch seminars, while the afternoon gives way to an entirely new format of ‘big conversation’ (download our 2-page guide here).

“We’ve added two new tracks to the conference that open up the conversation to the compute and network hardware and software virtualization layers that explore the ‘borderlands’ between physical infrastructure and SDDC,” says Giovanni Zappulo, DCD Webscale producer.

The new venue will host a 25,000-sq.ft expo that will include the most innovative technology vendors in the digital infrastructure space.
DCD’s new delegate registration model means qualified, end-user delegates will participate at no registration fee. see details.