|
Colocation and interconnect service provider Telx has bundled its services for customers in the financial sector under one name, calling the vertical the Financial Business Exchange and allocating dedicated staff resources to it. The company announced the launch of FBX earlier this week.
Telx made the announcement one day before its direct competitor Equinix announced a definitive agreement to acquire Switch and Data – another large player in the data center market.
Telx’s FBX is aiming to provide physical proximity of client equipment to the financial markets to help its clients decrease latency in the transport of market data. The services are provided at the company’s facilities at 11 8th Ave. in New York City, 100 Delawanna Ave. in Clifton, N.J., 350 East Cermak Rd. in Chicago, and 200 Paul St. in San Francisco.
In the current year, Telx has added 23 financial service firms to its roster of customers, including exchanges, market data and order management vendors, brokerage firms and hedge funds. Some of the clients are electronic exchange Direct Edge, market data service provider ACTIV Financial and clearing and execution service provider Advantage Futures, John Faccibene, Telx VP of financial market sales, said in an interview.
The latest addition to Telx’s roster of clients was 7ticks, a provider of electronic trading networks and managed services that moved into the 350 East Cermak facility in Chicago. Telx announced the 7ticks deal earlier this week.
The addition of 34 data centers to Equinix’s roster via its ongoing acquisition of Switch and Data is sure to make competition tougher for Telx. The company’s CEO Eric Shepcaro said in a statement that the acquisition demonstrates strong demand for colocation and interconnect services.
“The global colocation and interconnection market is roughly $14 billion in size and Telx is experiencing strong growth for our services across our 15-location portfolio,” Shepcaro said. “Telx continues to be the interconnection leader in the US in Q3 2009 having added 1,095 cross-connects versus Equinix’s 806 net additions in the US, demonstrating the importance of Telx’s value proposition.”
Once complete, the acquisition of Switch and Data will bring the number of data centers owned by Equinix globally to 79.
Related news: Telx expands Phoenix data center footprint
Related video: DatacenterDynamics interview with Telx CEO Eric Shepcaro
Related news: Highly accurate latency measurements for data center networks
Keywords: Telx, Financial Business Exchange, colocation, Equinix, Switch and Data, low-latency trading, electronic trading | | 
